My client, a multinational technology company that specializes in web browser development, fintech and services, who have al so been investing in the gaming industry, are looking for a Marketing Manager to join their team and lead the execution and incentives for their exiting new project, an online gaming platform for indie developers, with already over 70 million users and more than 300 free to play titles.
This will be an independent role that will report directly to the Product Marketing Director, while working closely with product team and within the creative marketing, paid ads, influencer, and social media teams.
•Manage the platform brand positioning and communication strategy
•Drive traffic from the activities created for games browser users and external traffic through dedicated activities
•Create a growth strategy and execute it for dedicated segment(s)
•Keep on top of current trends and research new segments to grow
•Understand and be able to analyse market trend to position our brand
•Evaluate projects using relevant KPIs and feedback of new, existing and potential users
•Experience with gaming communities, marketing of games and engagement driven campaigns
•Understanding of gaming industry and gaming audience
•Proven experience as a Product Marketing Manager, Marketing Manager, or Brand Manager for gaming products.
•Proven history of creating effective campaigns (user acquisition oriented)
•BA/BS degree or equivalent practical experience
•Familiar with product marketing tactics (e.g. integrated marketing campaigns).
•Working knowledge of web analytics tools (Google Analytics, Google Data Studio)
•Excellent written and spoken English skills
This is a remote role, preferred location Poland, but open to remote from Ireland (Dublin), UK (Dundee) and Spain (Barcelona).
Visa sponsorship is possible in Poland, Ireland and Spain, but no relocation assistance is offered.
Salary around €40k DOE